About Us
What Is Rootie Customs?
Rootie Customs is a fresh, innovative brand offering top-tier accessories designed to elevate your vehicle. Discover premium products crafted for both style and performance!
Who Owns Rootie Customs?
Rootie Customs is proudly owned by Jacob Zimmerman, who grew up around dirt bikes and four-wheelers, constantly modifying and making them his own. That passion quickly carried over into trucks when he got his first one at 16 years old. From there, it only grew, evolving into what Rootie Customs is today.
Why Choose Rootie Customs?
At Rootie Customs, we don’t build to compete, we build to stand apart. In an industry full of the same look and the same approach, our goal is to create trucks and products that truly stand out. Every detail is intentional, every build has purpose, and everything we do reflects a higher standard. Our foundation goes beyond just performance and appearance, it’s rooted in faith, integrity, and doing things the right way. When you choose Rootie Customs, you’re not just choosing a product or a build, you’re choosing to be different.